Thursday's Fresh Catch At Pickford's!

August 13, 2025

Welcome to Pickford's!

                   All preorders that are placed on a certain day, and asked to be picked up another day will require a payment the day of purchase.

                                                                Pickford Has found late summer Jumbo Soft Shell Crabs!!

Pickford ran out of product Monday, so I will be traveling to Charlottesville , in the morning to meet the truck. In the meantime the Jumbo Soft Shell Crabs will be ready for pickup!

Also, those who are fans of POLLAK VINEYARDS WILL BE PLEASED TO KNOW THAT I HAVE BROUGHT IN THEIR 2023 ESTATE GROWN VIOGNIER! THIS HAS TO BE ONE  OF THE BEST VIOGNIER'S I HAVE EVER HAD!

The grapes were picked on September 5th 2023 with an optimal ripening balance ; 22.9 brix / 3.7 pH / 3.12 TA. The clusters were very clean therefore 100% crushed shortly before pressing to extract more skin flavors and oils.

The juices were separated (low pressure juice vs high pressure juice), fined separately and slowly fermented at low temperature in stainless steel. Also, a small portion (10%) was fermented in barrel (50% new) and blended back to add complexity and creaminess.

This is a fresh and balanced wine with fragrant notes of apricot layered with spices. The normal retail price on this wine is $28.89. Pickford will be selling this Viognier for $23.89, and once you have sampled it, I promise this is a great deal!

Coming in Fresh Thursday-

JUMBO SNOW CRAB CLUSTERS

JUMBO SOFT SHELL CRABS (VERY LIMITED)

FRESH HALIBUT (Halibut has a gentle flavor that resembles the sweet taste of crab or clam. Compared to other fish, halibut is most similar to mild white fish like Flounder and Tilapia. Halibut is a great choice for people who don’t usually eat fish and it absorbs seasoning exceptionally well.)

FRESH BIGEYE TUNA  (Highly valued for its rich,fatty texture and mild flavor. It is commonly used in sushi and sashimi, as well as grilled or seared dishes.

FRESH ROCKFISH "Striper" (Its flavor profile is delicate and mild, similar to cod or halibut. When cooked, it takes on a firm, flaky texture with a subtle, slightly sweet flavor that many perceive as buttery, but not oily, due to its fat content.)

FRESH DRY PACKED SCALLOPS (As the name suggests, dry scallops have not been treated with any chemicals or preservatives, ensuring a pure, untainted seafood flavor. The absence of added water and chemicals results in a concentrated scallop taste, showcasing the natural sweetness and brininess of the mollusk. Although they are more expensive pound-for-pound, you're not paying for the added water, so you get a much better scallop on your plate.)

FRESH SWORD FISH (The taste of swordfish can be described as a subtle combination of savory and slightly sweet flavors. Its texture is firm and meaty, similar to that of a perfectly cooked steak, making it a perfect option for those who appreciate a hearty, satisfying meal. Moreover, swordfish’s mild flavor profile makes it highly versatile in the kitchen, and it can be expertly prepared using various cooking methods, such as grilling, baking, or pan-searing.)

FLORIDA KEYS PINK SHRIMP (Key West pink shrimp are a delicacy of the Gulf waters, prized for their sweet flavor, tender texture, and beautiful pink hue. Found off the coast of the Florida Keys, these shrimp are a favorite among seafood lovers and chefs alike.)

FRESH SCOTTISH SALMON (LOL.. You know!)

GOODNESS, AND SO MUCH MORE!!

Miss you Dad!

Best,

Will Pickford
Pickford's Fresh Seafood, And Specialty Wines
451 University Drive
540-208-1881
williampickford6@gmail.com