Welcome to Pickford's!

Pickford's Thanksgiving hours are Tuesday and Wednesday, from 11:00-6:00, Thursday closed, and reopening Friday from 12:00 -5:00. Saturday, will be opening at our normal hours, 11:00-5:00.

Thanksgiving is just a couple days away, and I'm thankful for all the support everyone has given me!

After 30 + years of working in Kitchens, my back is finally giving in. I'm pretty sure that many of you have noticed my decline, and that's the reason I'm not in the shop daily. The good news is I will be going under treatment by a local pain specialist very soon. So please bare with me till I take on another challenge!

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Today, I began working with a new small distributor working out of Iceland. I have found even FRESHER FRESH COD LOIN, which is the best product I have ever eaten! This FRESH COD LOIN is long line caught, processed immediately, and flown in. The downside is this ICELANDIC COD will be more expensive than what I am currently selling.

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Pickford was hoping to bring in Fresh Halibut. However, the price increased by 10%, and I will not ask, or try to sell Halibut for over $40.00 dollars! The distributors are taking advantaged of the Holiday, yet this silly move will come back to them somewhere unpleasant.

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Oysters, pint, quarts, and in shell

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Fresh Catch Tuesday...

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BEAUTIFUL JUMBO SNOW CRAB CLUSTERS

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FRESH ICELANDIC COD LOIN (Freshly caught daily off the coast of Iceland's cold waters! We only source Cod from Iceland that is line-caught and certified sustainable.)

Cod loin is the meaty section of the cod fish, typically cut from the fillet. It’s thicker than standard cod fillets and often has a firmer texture, making it a favorite in many cuisines. Pickford has stuck gold again!

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FRESH BIGEYE TUNA IS BACK (Bigeye tuna is highly prized for its rich, flavorful flesh, making it a popular choice for sushi, sashimi, and other culinary preparations. The fat content and deep red color contribute to its appeal. It is often served raw or lightly seared to highlight its delicate flavor.)

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FRESH DRY PACKED U-15 SCALLOPS (U-15 means that it takes under 15 scallops to weigh a pound in total. Delicate, sweet, and oh so tender. Fresh, wild-caught scallops are delicious and incredibly easy to prepare. Sear in butter for a rich, buttery scallop with a crisp crust that'll have your dinner guests savoring each bite.)

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FRESH FLORIDAY GROUPER (Red grouper’s subtle sweetness is often complemented by a hint of butteriness. This delicate balance sets it apart from other robust-tasting fish. Think of the clean, fresh taste of seabass, combined with the slightly firmer texture of halibut, and you’re getting close to the red grouper experience.

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FRESH SCOTTISH SALMON

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PICKFORD'S CRAB CAKES
UNAGI (EEL)
SMOKED TROUT
SMOKED SALMON LOX'S
FLORIDA KEY WEST SHRIMP
ROYAL RED SHRIMP
LA. ANDOUILLE SAUSAGE, SMOKED GATOR SAUSAGE, GATOR MEAT, AND BOUDIN

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AND SO MUCH MORE!

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                                                                                      HAVE A WONDERFUL THANKSGIVING!!

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Miss you Dad!

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Best,

Will Pickford
Pickford's Seafood And Gourmet
451 University Blvd.
540-208-1881
williampickford6@gmail.com

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